Obviously, producing a video project requires a ton of planning. But if you maximize resources and engage the right team to make it happen, you will see it pay off big time.
There are 3 main parts of the video production workflow. You have the pre-production phase, production, and post-production & final delivery. Let’s see what’s encapsulated in each phase below.
As the name suggests, every video production project will require a planning stage, and this is it. You will have to create a script, design a list of shots and a schedule for the shoot. You will also need to acquire the necessary talent and hire the best team to help you create the video. Everything from lighting to sound teams and so on will be hired during this phase.
Pre-production is maybe the most time-consuming phase because you have to prepare everything and you need to make sure that everything works the way you want. Only when you are ready, you will be able to get the results you want. So there’s certainly a lot of hard work involved here.
Once you have everything set up during pre-production, you will enter the production phase. Here you will have to set up the location, make sure that the lighting and sound is done properly and that everything is adjusted on the film set.
Then you go through the filming process itself. This will differ in length based on complexity, the length of the script and other factors too. Sometimes the production can be simple; sometimes it will be very difficult. But it’s very important to log the shots after filming is complete. And this will complete the production process itself.
Any video production services will have to go through post-production before sharing the video with an audience. Sure, you have the video you shot, but you have to make it pretty and ready for the public. Editing will be a huge part of this process. You will have to add filters and effects, and doing that will certainly take quite a lot of time.
You will also have to include music, and then you have to go through revisions. There may even be a need for shooting some of the scenes again or trying out new stuff. That on its own can be super interesting and downright distinct in its own right. After everything is done and the video is complete, it can be published via various channels or sold to the customer. It all depends on the agreement, contract and so on.
While producing video content is difficult, it’s also very rewarding. It brings in front some nice results and benefits all the time. Plus it’s very interesting to see how content like this comes to life, and that will be a great opportunity to take into consideration all the time. We recommend you to use a video production company when you want to create videos for your business. We have all the tools, equipment and expertise needed to handle any video production task. Working closely with us will yield a huge the return on investment.
Panoptica Films is an award-winning, full-service creative video production company specializing in commercial, branded, industrial, corporate, and original video content, located in New York City.